Okay, I have an online store and I need an eCommerce software solution that provides the following:
1. Writes HTML without added "fluff" coding that impedes optimal SEO
2. Easy WYSIWYG editor – again that doesn’t add superfluous code
3. Graphic customization and template options
4. Payment features integrated with paypal and other merchant accounts
5. No commission fee based on sales
6. Integration with billing software like Quickbooks
7. Streamlined Order processing
8. Integration with USPS click and ship for shipping labels.
9. Inventory control
10. Automated drop shipping function.
I am currently using an eCommerce solution but it generates 10 x more html code than it needs and I’ve read this can be detrimental for SEO. It also has limitations as it integrates with Paypal because I cannot ship through it. I have to process orders through my site and process shipping through paypal. There are other features I don’t like as well, all detrimental to SEO, like page name conventions are numbered rather than having the name of the page, and how things link to a default.asp page instead of the .com main home page. I am a graphic designer and my husband is a programmer so we can handle pretty complete software but we need something that does it all and WELL for Search Engine Optimization!!!
We have been pretty successful with our own SEO – we’ve done the backlinking and article submissions, small paid advertising in key markets and such. In 6 months we’ve gone from a 1 to a page rank of 3 on Google. But we can do better and don’t want our eCommerce software to hinder us in any way.
Site is: www.babysproutnaturals.com
The page rank 3 is what I’m listed at when I go to www.page-rank-lookup.com. Google has only indexed 2 page of my pages (the home page and /category_s/36.htm) with external links with a total of 174 links (I know there are more that Google isn’t counting yet).
Besides your domain name, what "generic" keywords query do you submit at google.com in order to bring up your PR3 website. I tried searching for "organic baby apparel," and your website is no where to be found within 500,000 or so search results? Who’s providing the PR3 ranking?
Nevertheless, here’s a preliminary review of your SEO metatags along with some suggested improvements:
1. Current: <title>Cloth Diapers, Organic Baby Apparel and Unique Gifts for Mommy and Baby! Live Natural Baby! </title>
<meta name="robots" content="index,follow">
Improvement by eliminating spamdexed/duplicate entries and ad copy followed by a territory/business locator, i.e., city, state: <title>Cloth Diapers, Organic Baby Apparel, Unique Gifts for Mothers, Natural, Non-Toxic | Fair Oaks, California</title>
<meta name="robots" content="index,follow">
2. Current: <META NAME="Description" CONTENT="Our mission is to offer safe, organic, non-toxic products for infants and mothers: cloth diapers, bumgenius cloth diapers, Happy Heiny’s cloth diapers, Wrap n Wear baby carriers, Nature Momma Angel Baby, The Baby Bunch layette sets, Zee Spot Organic Onesies, Vulli non-toxic rubber toys. It is our goal to provide education about affordable product alternatives for mommy and baby that are not only better for infants and the environment, but have additional benefits by providing healthier solutions for busy, working families and actually save you money! Baby Sprout Naturals aims to inspire you to make a change in your purchasing habits, and to eliminate toxic and harmful products from your everyday use. Help us save the earth, one baby at a time!">
Improvement: Re-editing of this entry to no more than 45 words forming a singular sentence.
3. Current: <META NAME="Keywords" CONTENT="bumGenius, diapers, cloth, baby, mother, mom, mommy, babies, cloth diapers, cloth diaper, cloth diapering, cloth-diapers, diaper, natural, nontoxic, non-toxic, environmental, earth friendly, easy, Happy Heiny’s, pocket diaper, all in one, one size, friendly, fun, games, education, articles, environmental articles, Wrap n Wear, Baby Legs, Leg warmers, cotton diaper, Vulli, toys, The Baby Bunch, onesie bouquets, natural parenting, granola mommy, organic apparel, unique gifts, Nature Momma Angel Baby, Wild Dill toys, Nubius Organics, Sckoon Organics, Isabooties Shoes, Conduct Happiness Apparel, The Playful Penguin Toys, RosiePosie Organics, Baby Earth.">
Improvement with removal of spamdexed/duplicate entries, use of compound and plural variations and finalization of all entries to no more than 15 ‘generic’ keywords total: <META NAME="Keywords" CONTENT="diapers, cloth, baby, mother, mommy, babies, natural, nontoxic, environmental, earth friendly, easy, pocket, all in one, size, fun, games, education, articles, environmental, toys, bouquets, natural parenting, unique gifts">
Hopefully you will be able to incorporate these improvements which follow the Google.com guidelines in order to elevate your PR by use of effective SEO metatags.
Good luck!
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